Emirates Holidays is teaming up with world-class spas, wellness centres and health facilities in Dubai to offer tailor-made holidays catered to health-conscious travellers.
Emirates Holidays, the tour-operating arm of Emirates Airline, and the Dubai Health Authority’s Health Tourism Council are collaborating to offer visitors a plethora of tailor-made health and wellness holidays in Dubai.
Pictured: Views of Dubai from the infinity pool at the Retreat Palm Dubai, M Gallery by Sofitel – the first wellness resort in the Middle East and one of the new destinations offered in tailor-made wellness holidays by Emirates Holidays
Dubai is seeking to attract more than 500,000 medical tourists by 2020, and this move aims to tap into the growing demand for health and wellness tourism across the world, leveraging on Dubai’s established world-class infrastructure for the wellness market. Dubai has all the factors that make it a favourable wellness and tourism destination and the partnership will help provide a range of well-curated and bespoke travel packages.
Dr Layla Al Marzouqi, Director of Health Tourism Council at the DHA said, “Dubai is a favourable location for travellers, particularly from the neighbouring GCC countries. Dubai offers world-class hospitality and healthcare services and our objective is to provide health tourists with a unique experience, the highest medical service standards using state-of-the-art technology accompanied by highly specialized and educated staff. The wellness sector in the Emirate offers excellence in service for travellers seeking wellness services along with several tourism options. We also plan to co-develop preventive health check-up holiday packages of various kinds for individuals, families and children in the future in collaboration with leading hospital and clinics in Dubai.
According to the Global Wellness Institute, global wellness tourism revenues grew from US$494.1 billion in 2013 to US$563.2 billion in 2015 – or 14%. This growth rate is more than twice as fast as overall tourism expenditures (6.9%).
“We are excited to launch Health and Wellness Holidays to Dubai in partnership with the Dubai Health Authority. We see the health and wellness segment as a significant growth opportunity for Emirates Holidays and Dubai as a destination,” said Robin Parry, Vice President, Emirates Holidays.
“With the packages we’ve designed, our customers will enjoy travel on award-winning Emirates, see the best of Dubai’s sights and improve their health and wellbeing.
Emirates Holidays will focus on Kuwait and KSA as the initial markets for its wellness holidays with the intention to expand this to other markets over time.
Find out more: www.emiratesholidays.com